Apple silently increases prices of higher iPad Pro models by $50
Without official announcement, Apple quietly increased today the prices of select iPad Pro models. The Cupertino giant raised the prices of their 256GB/512GB 10.5-inch and 12.9-inch iPad Pro models by $50.
According to industry sources, this move is due to the rising cost of NAND flash memory chips, having shortage in the past months – something that Apple CFO Luca Maestri hinted at during Apple’s second quarter earnings call earlier this year:
Now, the 256GB 10.5-inch iPad Pro costs $799 from $749, while the 512GB model costs $999 from $949. For the 12.9-inch model, the 256GB model is now priced $949 from $899 while the 512GB variant is now at $1149 from $1099.
While it kept the pricing of the 64GB iPad Pro the same, with the 10.5-inch starting at $649 and the 12.9-inch at $799.
It’s also unclear whether or not Apple will adjust the prices of iPad Pro models when the price of NAND flash storage fall back down, but it’s clear that today’s price increase is something that Apple knows is out of its control.